Jai & Jai Gallery, Los Angeles, hosted ‘FIG. 288’, a pop-store style exhibition by House of ZKA.
The opening reception was held on Saturday, March 11, 2017.
‘FIG. 288’, invites us to indulge in the pleasures of an infinite discovery of difference in similarity. Each of the figure variations exhibited at Jai & Jai pop-store is produced through the use of nine designed cutting tools. Arrayed in formation to occupy the length of the gallery floor, with 288 corresponding framed drawings across the walls. Although they are presented all at once, their differences demand singular attention. This isolates them from the collective, and creates a tension between the reading of a heterogeneous collection of individual objects and a homogeneous mass of similarity. In moving through a potentially endless series of objects, the audience is invited to slowly understand the language of the exhibition, creating a build up of a visual glossary of differences that allows them to start isolating and categorizing the objects into smaller families.
House of ZKA’s intention is neither to impose nor inquire into the conditions of industrial production within art. However, there is a recognition that architectural tools can produce objects that can be viewed as art, concurrently the nature of mass production touches upon the field of commerce, this reengages the gallery goer as both a critic and consumer.
Zaid Kashef Alghata is not an architect posing as an artist or a manufacturer, rather, he is a worker producing unique objects in-mass. His role is that of an architect, creating languages that yield objects of conversation.
Zaid Kashef Alghata/ Tony Avila.
Nancy Ai/ Yousef Al-Ali/ Dutra Brown/ Tiziana Felice/ Connor Gravelle/ Jacky Hoang/ Graham Jordan/ Alexander Kardanovskiy/ Alejandro Loor/ Dan Lu/ Luciano Menghini/ Karim Saleh/ Andrea Sanchez/ Justin Tan/ Chris Wang/ Adrian Wong.